Lima AI: a case study by LAIN

Lima AI

AI productivity software

Website design, UI/UX, visual system

2026

Calm is
the feature.

Most AI tools sell speed with noise: neon, gradients, a dozen claims a screen. Lima AI promises the opposite, focused and meaningful work without feeling overwhelmed, so the site had to feel like that before a word is read.

We took the product outdoors. Soft green hills under a pale sky, warm paper instead of white, black type set small and quiet, and the interface floating over it as light glass cards.

The workspace, set on the hills

Six strokes,
gathered into one.

The asterisk is the product in one picture: separate pieces drawn to a single centre. Two L-shaped strokes meet back to back, split by a thin diagonal cut, and four short spokes sit in the corners between them. Every end is round, every stroke the same weight.

1. Four arms, one stroke wide.
2. Two strokes, split on the diagonal.
3. Four spokes close the star.

Paper, ink
and the hills.

The palette comes from the photograph and the page it sits on: warm paper and soft white for surfaces, ink for type and buttons, and the greens of the hills for everything around them.

The headlines are a plain grotesk set light and tight; labels, buttons and tools are in a mono, in capitals, always next to a small black square.

The tile, the app icon

A grotesk for the words, a mono for the labels

Six tools lit into the tile in the middle

Every tool,
one calm place.

The home page opens on the promise itself: the tools a team already uses on either side, dashed lines running from each one into the asterisk, and the headline above it all. Scroll to put it together; point at a tool to send its work in.

Lima AI

Your AI Workspace for
focused, meaningful work.

Plan projects, manage tasks, organize knowledge, and automate repetitive work with an AI assistant designed to help you stay productive without feeling overwhelmed.

A workspace
that stays quiet.

The product is shown the way it should feel to use: one light window at a time, floating over the grass. My day, automations, the assistant and projects each get a screen of their own, with nothing else competing for the eye.

Status is the only colour inside the app: small tags for on track, at risk and blocked, so a glance says what needs attention.

My day

Automations

The assistant

Projects

What it adds up to

Three pages,
one quiet rhythm.

Every page runs on the same parts: a photograph that opens it, a small black square before each label, cards drawn on hairlines with square corner marks, and a black button wherever there is something to start.

Your AI workspace

Built around how you work

Your workday, working with you

Glass on
green.

The interface never sits on a flat background for long. Pricing cards float over a blurred field, the product shows as light panels over the grass, and the tools Lima connects to are laid out as a quiet field of icons round the asterisk.

Pricing table

Six teams, one map

The about page, opening on a live project

Retainer overview

Performance snapshot

Teams, in their own words

The tile among the tools it connects

Three pages,
three covers.

Each page was shown as its own cover: the screen set on the hills it belongs to.

Home

Features

About

See it in full.

The website on Dribbble, in three shots.